Platform

Preference Center

Put the customer in control of their data with Cassie’s Preference Center: a customizable platform enabling businesses to collect granular preferences via flexible widgets and links.

Fully brandable interface

Cassie Preference Center’s are fully customizable to maintain familiar brand experiences for your customers

Real-time updates

Any changes made by the customer are updated in real time to Cassie to honor preferences across all downstream platforms

Streamlined user experiences

The interface is easy to use for customers and centrally managed by you to control what can and can’t be edited

Complete audit history

Full consent history and legal text is documented in Cassie to demonstrate compliance and provide an audit trail

Accessible via widgets, portal or pages

Build the preference solution you need within Cassie via customizable modules hosted by us or embedded codes

Secure & centralized preferences

Verify users via two-factor authentication and PII data built into preference pages