Take Control of Consent Across Your Entire Organization
Create a single source of truth for consent across systems, jurisdictions, and customer touchpoints, giving privacy leaders the control and visibility to manage compliance at scale and unlock the value of consented data.
Your Operating Model for Consent At Scale
Syrenis’s consent management platform enables enterprise organizations to collect, match, harmonize and honor consent and preferences across complex systems and global environments, creating a single, reliable foundation for compliance and the use of consented data.
Collect Auditable Consent
Capture consent and preferences across every touchpoint with full transparency, consent tracking and auditability. From websites to backend systems, ensure every interaction is recorded accurately, immutably and aligned to regulatory requirements.
- Cookie Widget – Manage browser-level consent
- Bulk Data Loader – Ingest and update data from existing systems
- API Hub – Bi-directional data synchronization
- Web Widgets – Embed consent capture across digital experiences
Core consent management capabilities
A complete set of capabilities to capture, manage, and apply consent across systems, domains and identities, giving you consistent, compliant data use at scale.
Cookie management
Capture and manage consent across websites with configurable banners, granular controls, and full auditability, supporting compliance with regulations such as CCPA and GDPR.
Cross domain consent
Maintain consistent consent across domains and digital properties, so user preferences are recognized and applied seamlessly, wherever interactions take place.
Follow-me consent
Extend consent across devices and touchpoints by linking user activity to a single profile, so preferences remain as users move between channels.
Identity consent
Associate consent with verified identities, not just devices or sessions, enabling accurate, compliant data use across customer records and systems.
Website audit
Scan your digital properties to identify cookies, trackers, and compliance risks, giving teams clear visibility and control over data collection practices.
FAQ's
What is a consent management platform (CMP)?
A consent management platform (CMP) is a system that enables organizations to collect, store, and apply user consent across digital channels. It supports user consent management and ensures compliance with global regulations such as CCPA, PIPEDA and GDPR.
How does consent management work?
Consent management works by capturing user preferences, linking them to identities, and applying them across systems. A consent management platform enables real-time consent tracking and ensures data is always used in line with user permissions.
Why is consent management important for compliance?
Consent management is essential for meeting regulatory requirements such as CCPA, CDPA, PIPEDA and GDPR consent rules. It ensures organizations only collect and use personal data when valid consent has been obtained and recorded.
What regulations require consent management?
Regulations such as CCPA,CDPA, PIPEDA, GDPR and the ePrivacy Directive all require organizations to capture and manage user consent. A consent management platform helps enforce these requirements across regions and jurisdictions.
How do you store and prove consent?
Consent must be securely stored with a clear audit trail, including when and how it was given. Consent tracking capabilities allow organizations to demonstrate compliance and quickly respond to regulatory or internal audits.
Can consent be withdrawn and updated?
Yes. Users must be able to withdraw or update their consent at any time. A user consent management system ensures these changes are captured and applied consistently across all systems and touchpoints.
How is consent managed across different channels?
Consent should be applied consistently across websites, mobile apps, and backend systems. A consent management platform synchronizes preferences in real time to ensure compliant data use across all channels.
What is the difference between consent and legitimate interest?
Consent requires a clear, informed opt-in from the user, while legitimate interest allows data processing without consent under specific conditions. GDPR consent requirements typically apply when personal data is used for marketing or tracking.
How does consent management impact customer trust?
Effective consent management increases transparency and gives users control over their data. This helps build trust while enabling organizations to use consented data more responsibly and effectively. This leads to increased customer loyalty and lifetime value, ultimately driving growth.
Can consent management integrate with existing systems?
Yes. The best consent management platforms integrate with different types of CRMs, CDPs, marketing platforms, and other systems, ensuring consent data is applied consistently across your technology stack.
350+ Integrations
