For Marketing leaders

Build trust with marketing preference management

Empower customers to choose their marketing preferences, build trust, and deliver personalized content while staying compliant with global privacy laws through Cassie: a highly configurable Consent and Preference Management Platform – SOC 2 accredited.

Make privacy your competitive advantage

Consumers choose brands they trust – respect both customer privacy and global compliance legislation with centrally stored consent and preferences

Improve engagement and lead generation

Collect customer preferences throughout the customer journey to learn exactly what customers are interested in so that you can deliver personalized, contextual communications

Manage new privacy protocols with ease

Don’t get lost in complex litigation. Cassie delivers global compliance both now and in the future, with no advanced technical or coding skills required to set up and get started

Connect preferences across your tech stack

Centralize your preference data with your CRM and marketing automation tools to make data-driven decisions and strategic analysis, all through out-of-the-box integrations using our Connector Service

Put customers in control

Allow customers to take full control of their data and privacy in one centralized place. Show customers that their data is respected and protected with Cassie

Real-time preference management

Build stronger relationships and have a better understanding of who your customers are by collecting unlimited granular preference data across all devices, domains and platforms

Upcoming webinar: Universal consent