By industry
Travel
With rising data volumes, sensitive passenger information, and constantly shifting global privacy laws, the travel industry faces mounting pressure to manage consent and preferences with precision. A modern consent management platform empowers airlines to stay compliant, build trust, and deliver personalized experiences at every touchpoint.
Navigate the world with Consent and Preference Management
From biometric boarding to AI-powered personalization, today’s travel enterprises are flying through increasingly complex airspace, where global privacy regulations shift constantly, data volumes soar, and passenger expectations climb higher than ever. In this environment, managing consent and preferences isn’t just a compliance checkbox, it’s a strategic imperative.
The travel industry handles some of the most sensitive personal data in the world. As privacy laws evolve across jurisdictions, and as digital touchpoints multiply, forward-thinking leaders in Marketing, Compliance, and IT are re-charting their flight plans. Comprehensive Consent and Preference Management Platforms empower privacy teams to operationalize compliance, reduce regulatory risk, and embed trust into every digital journey without slowing innovation.
Industry challenges
Complex data ecosystems
Fragmented systems, third-party vendors, and legacy infrastructure increase the risk of data breaches.
Biometric and health data
Facial recognition and health screening require explicit consent and robust safeguards.
Global compliance
Airlines must navigate a patchwork of regulations including GDPR, CCPA/CPRA, BIPA, APIS, and PNR.
Personalization vs privacy
Delivering tailored experiences without overstepping privacy boundaries is a delicate balance.
Transparency and trust
Clear, accessible privacy notices and opt-in mechanisms are essential across all digital and physical touchpoints.
Why global organizations choose Cassie
Centralized consent management
Harmonize consent data across booking engines, mobile apps, kiosks, and in-flight systems.
Real-time preference enforcement
Ensure passengers’ choices are respected across internal systems and third-party partners.
Privacy by design
Embed privacy into every system and process, from check-in to customer service.
AI-ready compliance
Enable ethical, explainable AI by ensuring data is lawfully sourced and transparently managed.
Global readiness
Stay ahead of evolving regulations with built-in support for GDPR, CCPA, LGPD, DPDP, and more.
Ensure data consistency
Advanced matching rules to identify customers across devices and ensure consistency across 3rd party systems.
The Privacy Passport
The Privacy Passport is a must-have resource for airline leaders and privacy professionals looking to embed trust, transparency, and compliance into every layer of their operations.
Inside this essential guide:
- A breakdown of global privacy regulations and aviation-specific risks
- How consent and preference management drive both trust and personalization
- C-suite insights and a practical checklist to prepare your organization for the future of privacy and AI
Whether you’re navigating complex regulations or building customer loyalty through ethical data practices, this guide will help you turn compliance into a strategic advantage.
Key benefits
- Boost customer loyalty: Transparency and control foster deeper trust and engagement.
- Enhance operational resilience: Reduce risk from fragmented systems and third-party data sharing.
- Drive revenue growth: Use consented data to deliver personalized offers and ancillary services.
- Accelerate innovation: Confidently deploy AI and automation with a privacy-first foundation.
Centralized user journey consent communications
Cassie allows you to:
- Put customer preferences at the heart of your business
- Connect consent across all business, third-party platforms and channels
- Communicate with customers on their terms
- Ensure compliance by default
- Create a single source of truth
Connect consent across your entire tech stack
Travel enterprises rely on a multitude of systems to enhance the customer experience, from CRMs and CMS, to marketing automation and master data management tools.
Cassie is the connecting link between all of your platforms. Through hundreds of out-of-the-box integrations and custom APIs, Cassie will update all consent data in real-time. Customers only receive the communications and experiences they want. You get compliance without compromise.
You can utilize data with confidence, knowing your end user’s preferences are honored across your entire ecosystem.
