Case Study
Higher Education
Streamlining GDPR compliance with centralized consent for one of the world’s biggest higher education institutions
Achieving global compliance
Enrolled students
Countries covered
Data subject records
The challenge
- Implementing an automated solution to comply with GDPR regulations.
- Managing the processing of personal data under stricter consent conditions.
- Ensuring clear and unambiguous consent for marketing communications across multiple channels.
The solution
A centralized CMP allows our client to efficiently capture and manage consent from applicants and students, ensuring GDPR compliance. Cassie integrates seamlessly with their existing systems and enables customized preference pages for different personas, allowing users to update communication preferences across multiple channels. This setup ensures compliance and enhances effective communication with their diverse student community.
Platform features implemented
The value of consent management in higher education
Discover our guide to Higher Education Consent Management for enhanced student relationships.
In this guide, explore:
- How to increase applicant numbers and accepted offers
- Leveraging granular preference management for recruitment success
- How Cassie drives universities to exceed compliance and amplify student engagement.
