Resources
Google is considering significantly altering its revenue model by potentially charging users for access to its AI-enhanced search features.
Make sure your marketing is prepared for Google Consent Mode v2! Safeguard your campaign performance with our comprehensive guide.
The cookieless future is finally upon us. Find out why marketers need to act now to ensure compliance and build trust.
Discover how global cosmetics brand, Lush, uses ethical campaigning to gain a competitive market advantage.
Regulators warn against data scraping with fines and legal actions and we explore the risks and mitigations identified in their statement.
We explore what consent farms do – and consider whether people can truly “consent” to the types of activities consent farms proliferate.
The internet of things (IoT) is a network of connected objects that collect and exchange data using embedded sensors. Its wide adoption in various domains poses a challenge to data privacy of common users.
Google Topics is a major part of Google’s Privacy Sandbox project, which could significantly impact the digital advertising landscape.
A review on how connected vehicle providers can meet their obligations under the EU and UK General Data Protection Regulation (GDPR)
Consumers have had enough of pop up banners. How do organizations overcome the barrier of cookie consent fatigue to keep users engaged?
