Case Study
Retail
Discover how the largest US food delivery provider achieves global compliance with the Cassie CMP
Global compliance for US largest food delivery provider
Data Subject records
Individual persona requirements
Active monthly users
Their challenge
- Required a technology solution that could centralize consent and streamline compliance
- 3 different personas across their business requiring bespoke data collection: a deliverer, a merchant, and a consumer
- Needed proof of compliance with accurate data logging across regions
Our solution
Our client selected Cassie due to it’s market-leading capabilities to store high-volume, complex data, with an API-driven approach to accurately distribute consent to all downstream systems in near real-time. Our client utilizes the Preference Center and extensible data model to surface different preference pages for each persona, driving enhanced communications, personalization and engagement.
Platform features implemented
Free download: What challenges do retailers face around data privacy
By reading this guide, you’ll discover how retailers can build customer trust by embracing data privacy. Our guide covers:
- The business and brand implications of not enacting a good data privacy strategy
- What privacy practices you should adopt to help consumers feel in control of their data
- What a Consent and Preference Management Platform (CMP) is and how it will solve your problems
